Our mission

Empower small and medium businesses with leverage.

The leverage is AI. That's why we built ZeroFi — to put the same intelligence Fortune 500s pay millions for into the hands of a contractor with one truck.

Why we exist

Service businesses are the backbone of the economy.
The software they've had to work with hasn't matched.

If you run a landscaping crew, an irrigation shop, a solar install business, a snow-management contract, a remodeling firm, an HVAC route — you generate real value, employ real people, and make a real living from real work.

And until recently, the software you had to choose from was either built for enterprise (expensive, bloated, sales-call demos for six months), built for hobbyists (cheap, missing what you need), or built for the software people themselves (generic, doesn't speak your trade).

ZeroFi is built for you. Not the customer above you, not the developer behind it. You.

What we believe

Four principles. Not slogans.

We give first.

Giving begins the receiving process. We share what we know, we price fairly, we don't extract. The 14-day trial requires no credit card because we trust you to decide on your own terms.

Golden standard.

Treat customers the way we'd want to be treated. No dark patterns. No surprise charges. No salesy hassle. If you cancel, your data stays — you keep your work, no hostage situations.

Real partnership.

We win when you win. Our pricing is built on your success, not on extracting maximum margin from a customer who can't leave. If we're not earning our keep, you should drop us — and we'll help you migrate out.

Enablers, not gatekeepers.

We make the hard things easier. We don't put friction in front of what you need. Features are unlocked by what helps you grow, not by what justifies a higher tier.

How we built it

We built ZeroFi with AI.
So we price it like that's true.

Most software companies hide how they built their product. We don't.

ZeroFi was built end-to-end with AI tooling. The codebase, the integrations, the proposals you generate, the analytics, the workspace — assembled with AI under human direction. Iterations that would take a 50-person team six months at a traditional SaaS company ship here in days.

That's our unfair advantage. And we don't think it should be ours alone — we think it should be yours.

$399/mo

Not $2,000+ like our competitors. Same capability. Fraction of the cost.

9 verticals

Launched supporting nine industries on day one. Not after a 3-year enterprise roadmap.

Days

From feature request to shipping in production. Not quarters. Not sprints. Days.

We're not bloated by VC scaling. We don't need to charge enterprise prices. We can pass the AI-development savings to you — and we do.

Our promise

Help you 10× your growth by partnering with us.

Not a slogan. A commitment we measure ourselves against.

Fair, honest pricing.

No upsell pressure. No tier-engineering that locks the feature you actually need behind a 5× higher plan. What's on the pricing page is what you pay.

We'll tell you what we'd do.

Not what makes us money. If a competitor's tool fits your case better, we'll point you at it. We'd rather lose your subscription than your trust.

We answer when you need us.

Not after a ticket system runs you through three support tiers. Email the founders directly. We read everything.

Your success makes us successful.

When you 10× your revenue, you can afford more software, more crew, more growth. That's the loop we're in. We don't grow if you don't.

What we won't do

A short list. We'll keep it short.

Who we are

We are problem solvers.
We are enablers.
We are ZeroFi.

Built by a small team out of Nirvana Consulting Company. AI-native, customer-obsessed, and unreasonably ambitious about what a 10-person business can accomplish for service contractors across nine industries.

Our mission: empower and create wealth for our customers.

A note from the founder

"Giving begins the receiving process. We built ZeroFi to give service businesses the leverage AI provides — at a price that doesn't gatekeep it behind enterprise sales cycles. If we do this right, you grow. And when you grow, we do too."

Rahul Surana · Founder, ZeroFi

Ready to grow with us?

14-day free trial. No credit card. No commitment. See if we're worth your time before you spend a dollar.

admin@zerofi.ai · We read every message.